About us
The Swiss Association of Professional Voiceover Artists was founded in 1990 and consists of about 265 voiceover artists. The association’s goal is the protection of the interests of its members. Amongst others these include the following: continued education and professional formation, representation towards other associations, standardized relationships with partners, i.e. studios, producers, advertising agencies as well as legal consultants.
We give words impact
We are professionals with a voice and a stance.
We speak for products, stories, and ideas—and sometimes for those who have no voice of their own.
What we say carries weight. How we say it makes all the difference.
Our Mission Statement
As professional voice actors, we help shape the auditory world of media, advertising, film, documentaries, and education.
Our voices move, persuade, guide, sell, and inform.
We stand for the highest quality, artistic excellence, and an ethical approach to our profession.
VPS-ASP is our shared home: a network of expertise, experience, and genuine collegiality.
Our Vision
We envision a future in which authentic, human voices are more in demand than ever in the digital age.
We are committed to ensuring that professional voice-over work remains recognized as a distinct creative profession with clear standards, fair compensation, and a strong presence—both in the analog and digital worlds.
Our Values
Professionalism
Responsibility
Diversity
Independence
Solidarity
Our Areas of Focus
Promote fairness
Provide advice
Enable further development
Shaping the Digital Transformation
We engage actively and critically with AI, speech synthesis and new media formats.
We see digitalisation as an opportunity – but also as a challenge that requires clear values, rules and a say in the process.
Keeping a critical eye on digital developments
The human voice is more than just a sound: it is identity, personality and an expression of emotion and attitude.
We are committed to ensuring that synthetic voices are only used with the explicit consent of the creators – and do not infringe upon their creative or personal rights.
That is why we call for:
- a clear obligation to label artificial voices
- the right to control one’s own voice
- a moratorium on voice cloning until legal and ethical issues have been resolved
Digital innovation needs safe spaces for real voices – and for the people behind them.
Our voice counts. Together
In a world full of noise, a clear, professional voice remains irreplaceable. We are committed to ensuring that the people behind these voices are visible, valued and well represented.
VPS – The voice of the professionals.